Look, I know that most people offer upsells that aren’t worth a pound of wet mud. And that can be incredibly irritating.
But consider things this way… Let’s say that your elderly parents came to purchase a fire extinguisher from my shop. They wanted to make sure that they could put fires out if they ever arose.
I happily sell them the fire extinguisher and off they go. And they’re going to be safe, if a fire happens. But, what if I had an separate attachment that you could attach the the fire extinguisher that put the fires out 10x faster?
And what if I never told your elderly parents about that?
Wouldn’t you want me to let them know? Wouldn’t you want them to have every possible benefit available to help them with their needs?
I’m sure you would. And this is the same thing.